By Sam Deep

By Lyle Sussman

On Sale: Dec 30, 1998
Page Count: 336 pages
Publisher: Basic Books
ISBN-13: 9780738200385

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$28.99 CAD

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Deep and Sussman’s Smart Moves and Smart Moves for People in Charge gave readers checklists for climbing the corporate ladder and taking on leadership tasks. Now, teamed with one of the country’s premiere sales-training firms, they apply the same popular, practical approach to a vital task for any organization: selling. Whether you’re introducing a product, marketing your small business’s services, or selling your boss on a new idea, you’ll benefit from checklists like these: Seven Fears All Buyers Share Thirteen Ways to Warm Up to Cold Calling Ten Different Ways to Set Your Asking Price Eight Questions to Help You Sell with Integrity For training, troubleshooting, and a quick review before every important call, sales professionals will be sold on Smart Moves for Selling.

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Sam Deep

About the Author

Sam Deep is a consultant and trainer from Pittsburgh.

Lyle Sussman, Ph.D., is Professor of Management at the University of Louisville. Their other books include Yes, You Can! (80,000 sold) and What to Say to Get What You Want. The Sandler Sales Institute provides sales training through its national network of 180 affiliates.

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Lyle Sussman

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